Welcome to the Achievement Equation

Whether you're a seasoned professional or just starting out in life The Achievement Equation offers you a powerful tool to meet, if not exceed, your personal and professional goals. The Achievement Equation draws you into the nexus where business strategies and endurance running strategies overlap. The Achievement Equation brings into focus the point where project management skills converge with distance running techniques to produce outstanding results.

The Achievement Equation has enabled its creator to earn advance degrees and certifications, to successfully implement multi-million dollar, international projects, and to conquer some of the toughest 26.2-mile marathons in the world. The skills and agility used to navigate through the rocky, slippery, and uneven Great Wall of China's 3,600 steps were applied to managing a project plan's 3,600 tasks. Likewise, the same preparation for addressing the unpredictable, sub-freezing Antarctica Marathon's weather was applied to managing the "known unknowns" and "unknown unknowns" during major projects.

During The Achievement Equation seminar you will learn how to

• Establish achievable goals.
• Motivate yourself and your team members.
• Manage fear and move outside of the comfort zone.
• Embrace and manage risk.
• Gain support for your plan.
• Address unplanned events (the "known unknowns" and "unknown unknowns").
• Manage the negative, victim mentality.
• Better execute your plan.

It doesn't matter if you're trying to achieve a personal goal or trying to boost team performance or to encourage your children to pursue a goal (e.g. high school or college graduation, athleticism, artistic performance, social justice), you will walk away with a better perspective for improving your chances for success.

Anthony "Tony" Reed, CPA, PMP created The Achievement Equation from his personal challenges and success as a 25 year veteran of the international business world and as an accomplished marathon runner. This globetrotting business executive, runner and author is passionate about life, adventures, and education.

Reed, an endurance enthusiast, has completed over 160 races including over 90 marathons (26.2 miles). He is one of fewer than 225 people in the world as well as the first Black person to hold membership in the Seven Continents Club. These members are certified to have completed at least one marathon on every continent, including Antarctica .

As an adjunct professor, Reed taught IT, management, and accounting courses. He was a manager for a Big 4 CPA firm. His management and technical articles have appeared in numerous publications. And he has spoken at national IT and accounting conferences. His professional and athletic exploits are featured in many articles. His vision is to encourage others to excel and follow their passions.

a few comments

• "You did a great job engaging this C-level audience.  Your presentation was very well customized and targeted to their interest. Everyone loved it so much they only wanted to know what challenge you were taking on next!" – Emmanuel, Dallas Oracle Users Group CIO/Executive Advisory Board, Dallas, TX.

• "THANK YOU so much!!!!  I enjoyed having you at school and I know the students learned a lot from you as well!  I can’t wait to have you back, and I was given the authority to re-arrange the student’s schedule to allow more time with you for the next visit." – Jen, Improved Solutions for Urban Systems (ISUS) School, Dayton, OH.

• "Thank you for visiting us at Ivy Leaf School and Students Run (Philly). Your presentation was both inspiring and encouraging. While running on Sunday, as the blisters began to form on my feet and pain developed in my hamstrings, calves, and every nook and cranny, I couldn't help but think of what you must have endured on Antarctica, my problems went away....Again, thanks!" - Beverly, Philadelphia, PA

recent news

• Featured in the Spring, 2008 edition of The Black MBA magazine.
• Interviewed (3/8) on radio station WVXU 91.7 FM in Cincinnati, OH.
• Interviewed on The Heather Taylor Show, Boomer Radio in the Nation's Capital, on radio station WMET 1160 AM in Washington, DC. (Select the 20080305 program. Begin listening at 19:50)
• Featured speaker at the Dallas Oracle Users Group CIO Advisory Council.
• Interviewed (2/23) by CBS television Dallas affiliate station KTVT.
• Featured in the February, 2008 Runner's World Magazine.
• Featured in the November, 2007 Journal of Accountancy.
• Writes article for Runner's World magazine about being the first Black in the world to run marathons on all seven continents.
• Selected as the Success Story of the Month by TheFinalSprint.com. This award is given “to individuals, who have overcome tremendous obstacles, changed their own lives and/or the lives of others through running, sports or fitness.” Click here to listen to the podcast.

Click here for a downloadable brochure.

• Most of the web pages provide corresponding downloadable documents.